I was honoured to be invited on the panel of the Career Calling Summit with Summit Host, Jess Smith.
![Jane Jackson, career coach, career calling, panelist, personal branding, career](https://janejacksoncoach.com/wp-content/uploads/2019/07/Career-Calling-Summit-youtube-cover-1024x656.jpg)
During the Career Calling Summit I was interviewed on personal branding, how to really attract career opportunities, job promotions and everything in-between to help you get ahead in your career and ace your job interviews. If you understand yourself, and your target audience, you can build a brand that is authentic and congruent with who you really are.
Jess and I discuss LinkedIn, and how to leverage it as a marketing and branding tool, how to make personalised requests to connect, craft a powerful summary, your cover image and cover photo, how to attract recruiters and hiring managers to get a job through video on LinkedIn, and effective storytelling in order to follow your career calling.
Here is a short snippet of our interview: